📖 Event Introduction
Most sellers focus on fixing ads when sales drop. But ads are only one part of the entire sales funnel.
The eCommerce funnel includes multiple critical stages – from a user seeing your ad, clicking it, viewing your product, to making a purchase and returning. A single weak link can break the whole system.
In this deep-dive podcast session exclusively for customers who have completed the Master Shopee program, you'll learn how to audit your entire funnel and pinpoint the most critical profit leaks — and how to fix them effectively.
✅ What You Will Learn
The 6 essential stages of an eCommerce funnel.
How to self-score and evaluate each stage’s performance.
Real case studies from actual Shopee & TikTok Shop sellers.
How to build a Creative Rotation system to keep ROAS stable.
Funnel audit template & an actionable plan to implement immediately.
